Maverik Adventure Getaways
Maverik fuels adventures in more than 300 locations across 11 western states (and growing!), making it the largest independent fuel marketer in the Intermountain West. Maverik is known for its premium BonFire™ food — made fresh in every Maverik, every day — and awesome values on fuel, drinks and snacks. Maverik sells exclusive products such as Bundles, breakfast sandwiches, fresh-baked gourmet cookies, burritos, hoagies, Glacier X Sports Drink and more.
Maverik stores are located in Utah, Idaho, Wyoming, Colorado, Nevada, Arizona, Montana, Nebraska, Oregon, South Dakota, and Washington. Known for its “Adventure’s First Stop” image, with store decor of adventure and action-themed murals, mannequins dressed as snowboarders and rock climbers, high-definition point-of-purchase video screens and fuel pumps outfitted in adventure-themed decals. Maverik boldly goes after this demographic, acknowledging active adults’ need for quick energy, and rehydration.
We teamed up with Maverik as Maverik Adventure Getaways to provide travel services and benefits to the employees at Maverik and FJ Management, Maverik’s parent company.
Who I am & What I do
…and not necessarily in that order!
Tourism marketing / Media & public relations / Site selection for groups of all types / Website design / Photography & video production / Social media promotions / tour planning & guiding
Bob’s early career fueled his passion for travel. After 15 years working in the hotel, airline, outdoor recreation, and hospitality arenas, Bob became an independent consultant specializing in tourism development, public relations, and travel media. Bob has been featured on the cover of Travel Agent Magazine for bringing diversity to travel by combining auto vacations with traditional travel services. He is a frequent guest on local TV and radio, former co-host of Inside the Outdoors radio show in Salt Lake City and is a frequent contributor to KSL TV Studio 5 with a segment called “Family Friendly Adventures.” In 2010, Bob teamed up with Maverik convenience stores (300 + locations in 11 western states) to promote road trips, adventure, and recreation as Maverik Adventure Getaways. One of Bob’s greatest passions is to lead groups on scenic adventures and sightseeing tours throughout the west and has been doing it since 1992. Bob has served as president of the Utah chapter of Hospitality Sales & Marketing Association International, board and committee positions with the Utah Society of Association Executives, Utah chapter of Meeting Professionals International, and Grand Circle Association. He currently serves as a committee member for the Southern Utah Tourism Summit. He and his wife live in southwest Utah and spend their time together hiking, biking, skiing and road tripping.